All About OKRs with Leading Global OKR Thought Leader and Trainer, Felipe Castro

Cyrus Shirazian September 13, 2020 270 5

In this episode with Felipe Castro, OKR trainer, you will learn:

Most important factors to setting Objectives and Key Results with examples
Balancing between moonshots and roofshots when setting OKRs
Environments where OKRs are most effective

TWEET SOME QUOTES FROM THIS EPISODE

The least understood about OKRs is that a lot of companies think they can adopt OKRs without changing the way they work. – Felipe Castro @meetfelipe. Get the full episode… https://bit.ly/pmhub15 via @ceslamian Click To Tweet OKRs are like a well-written book: easy to consume, but very hard to produce. – Felipe Castro @meetfelipe. Get the full episode… https://bit.ly/pmhub15 via @ceslamian Click To Tweet

KEY DISCUSSION POINTS

[1:45] OKRs and their origins

[2:40] Reason for popularity of OKRs

[4:09] Least understood about OKRs

[6:43] Most important keys to effective team objectives

[8:25] Selecting which objectives to work on for each quarter

[10:30] Balance between moonshots and roofshots when setting Objectives

[12:50] Assigning the same objective to multiple teams or vice versa

[16:20] Examples of good Objectives

[19:00] Who should be involved in Key Results

[26:10] Most important factors when defining Key Results

[30:10] Tracking the OKRs

[33:22] Effect of size of company, business model (B2B/B2C), or industry on OKRs

[35:30] When NOT to use OKRs

[37:40] Examples of OKRs gone wrong

[44:10] Learn more about Felipe

ABOUT FELIPE CASTRO

Felipe Castro is one of the leading global OKR thought leaders, described by Marty Cagan as one of his six favorite thinkers about product. As an OKR Trainer, Felipe trained thousands of individuals and helped some of the world’s leading companies become more adaptive and focused.