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Product Strategy

All About Product Vision with Product Leader & Team Coach, Hope Gurion

Cyrus Shirazian January 20, 2021 967


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In this episode with Hope Gurion, you will learn:

  1. What is a Product Vision and why does it matter to have a Product Vision?
  2. What are the elements of a Product Vision? 
  3. What are some use cases/applications of a Product Vision?

KEY DISCUSSION POINTS

[1:00] Hope’s journey into Product

[03:20] What is a Product Vision and why does it matter to have one?

[04:50] What are the elements of a Product Vision?

[08:45] What makes setting a Product Vision difficult?

[12:20] Who should set the Product Vision? Is it a collaborative effort?

[1:54] How do product leaders communicate a meaningful, motivating product vision?

[20:15] How often should you revisit your Product’s Vision?[23:47] What are some use cases / applications of a Product Vision?

ABOUT HOPE GURION

Hope started her coaching business for new product leaders to fill the need she saw in the market.  More and more she saw companies putting executives who have worked in functional roles close to product (marketing, engineering, strategy, support) in the product leader role.  They were often ill-equipped to coach and empower their teams in the most effective ways of product discovery and delivery and felt tremendous responsibility to their leadership, product-eng teams and investors.  She helps these new product leaders accelerate their efficacy using her “Phone-a-Friend” 1:1 coaching program. To help emerging product leaders around the world for free Hope created the “Fearless Product Leadership” podcast where 5 experienced product leaders share how they tackle the toughest responsibilities of the role.

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    All About Product Vision with Product Leader & Team Coach, Hope Gurion
    Cyrus Shirazian

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